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| BRANDING |
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| PRINT/GRAPHICS |
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| WEB MEDIA |
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| BRANDING |
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| What is a logo? |
A
copyrighted mark or symbol created for an individual, company, or product that translates the impression of the body it is representing into a graphic image. |
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| What is a branding? brand building? |
| Developing a brand's image and standing with a view to creating long term benefits for brand awareness and brand value; A traditional advertising method used to create an acquired response from a target audience based on cumulative impressions and positive reinforcement. These ads are not purchase for the sole purpose generating a click or visitor. They are geared towards increased product or company name awareness and lifelong customers.
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| PRINT/GRAPHICS |
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| What is a brochure? flyer? leaflet? |
| A folded advertising or promotional material
describing and promoting the advantages of an
events, products & services
that lends itself to a wide variety of sizes, shapes and colors. |
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| What is annual report? |
| A voluntary report published by a foundation or corporation describing its grant activities. A growing number of foundations and corporations use annual reports to inform the community about their contributions, activities, policies, and guidelines. |
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| WEB MEDIA |
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| What is a website? |
| A website is a web page that is build on an HTML foundation and is able to display a wide variety on content to visitors such as text, graphics, images, multimedia, sounds, animation and so much more.
A site on the Worldwide Web where pictures may be used either for information, promotion or commerce, and from which pictures may be downloaded
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| What is www (world wide web)? |
| The World Wide Web is a massive collection of web sites, all hosted on computers (called web servers) all over the world. The web server (computer) where your web site's html files, graphics, etc. reside is known as the web host. Web hosting clients simply upload their web sites to a shared (or dedicated) webserver, which the ISP maintains to ensure a constant, fast connection to the Internet. |
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| What is domain name? |
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The "address" or URL of a particular Web site. This is also how you describe the name that is at the right of the @ sign in an Internet address. There is an organization called InterNIC that registers domain names for a small fee and keeps people from registering the same name. Most recently, more domain names will be allowed due to new suffixes coming out. A Domain Name is much like a trademark or a license. It allows people to find your website by name instead of by number . |
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| What is web hosting? |
| Web hosting is a service that provides Internet users with online systems for storing information, images, video, or any content accessible via the web. Web hosts are companies that provide space on a server they own for use by their clients as well as providing Internet connectivity, typically in a data center. Web hosts can also provide data center space and connectivity to the Internet for servers they do not own to be located in their data center. |
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| What are the advantages of having a website? |
Having a website has extra ordinary potential to reach millions of people worldwide & to interact with them. |
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Generate new customers in global market. |
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Establishment of brand in international & local market. |
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Enabling your customers to find information on your products and services, 24 hours a day, 7 days a week. |
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Quick & timely reach of leads & their corresponding response. |
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Lowering your business Advertising and Marketing costs while increasing your sales. |
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Add new sales opportunities & dynamic channels. |
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Provide prompt & speedy customer service & after-sale service. |
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Reduce material cost, manufacturing cost, distribution cost, advertising cost, delivering cost & service cost. |
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Provide high-reach & interactive medium to expand the business horizons. |
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